Category Archive : SmallBusiness

bring more traffic to small business website

5 Tips for Bringing More Traffic to Your Small Business Website

The advent of websites has given small businesses the key to the world and an open cheque to operate like a big company despite their relatively small sizes. This indeed is a digital tool for those who know exactly how to improve organic visitors. But it’s quite unfortunate that not every business can because they often don’t know how to go about it.

Having a small business website doesn’t just stop at its exquisite designs or functionality. It has to be in line with SEO, which is the driving factor that helps boost organic traffic. Have you been looking for the best way to take your search marketing campaigns to the next level? Right here, we will be sharing 10 tips that can help bring more traffic to your small business website.

1. Cover The Optimization Of Every Page On Website

People often make the mistake of optimizing the homepage of their website in line with SEO leaving other pages untouched. This kills your website from the inside without you even noticing. Improving organic visitors to a website is not all about getting the homepage optimized.

Each page on your website needs this as well because visitors won’t just be taking a look at only your homepage alone. They will definitely want to go through what you have in there and if it is not satisfying enough or doesn’t offer what they are after, they will definitely take there leave. You can optimize the pages of your website by going through the basics of SEO.

2. Develop A New Search Marketing Culture In Your Website

increase organic traffic to business website

If you want the best for your small business website, then you need to understand the fact that SEO isn’t just a job for one or two marketing professionals. All hands must be on deck to improve the organic visitors to your website. Want to know why?  Corey Morris  explains that better in this Search Engine Journal post.

3. Make Use Of The Right Content Distribution Channels

When it comes to improving organic visitors, it’s not just about the content but the channel through which the content will be distributed. Moss Clement goes through these distribution strategies in detail right here in this post on Neal Schaffer’s blog. With this, you will be able to learn the best strategies with which you can generate more traffic by distributing the right way.

4. Integrate The Use Of Free SEO Tools

Using expensive SEO tools doesn’t guarantee the fact that you will be able to improve organic visitors, thereby getting more traffic. Why waste your hard-earned money when there are several effective SEO tools on the internet with free access. To streamline your search for the best, Neil Patel has prepared a list of the best and most effective SEO tools that you can make use of right here.

5. Your Content Holds The Key, Make Them Work Harder For You

The goal of every content on your website should be to improve organic visitors. If yours is not serving that purpose, then you need to optimize them. Andrew Schulkind has the perfect answer to this and he shares them all on Target Marketing post.

Successful Small Business Ideas

10 Successful Small Business Ideas for Beginners

Coming up with a good business idea is the worst nightmare for every entrepreneur who is just planning to start a business. It feels like all the good and new business ideas are already taken with no one left for you to start with.

If you are in the same shoes, you need to understand that not every successful business started with a good idea. Some were as a result of trial and error, others were as a result of the entrepreneur seeing the need to do better by leaving their current jobs, while others started as apprentices.

Whichever it is you belong, all you need to get a creative small business idea is the right mindset, and the determination to reach your goals. To help with that, we will be sharing a list of top 10 successful small business ideas that you can start with as a beginner that doesn’t require too much of immediate capital and practical skills.

1. A Specialist in Lawn Care

This is a small business idea that quires nothing but some equipment and a means of transportation. The moment you have that in place, all you will be needing is clients and how to make each client your permanent customer.

2. Home Contractor

To start this business, you need a little bit of technical knowledge. So if you are fortunate to have worked in a company that offers home repair service, you should be able to start this small business without any kind of difficulties.

3. Be a Blogger Or A Freelance Writer

When it comes to small business ideas for beginners, you should be able to kick start this anytime without much investment if you are good at content creations or have good writing skills. All you need to do is get a web designer to help design a blog for you and begin to create amazing content. To earn more, you can even offer your services as a freelancer.

4. Child Care Services

This should be a perfect business idea if you are the type that loves being around kids. All you need is a clean hope with enough space to accommodate kids and make them comfortable. You can even visit homes to hope babysit if you need extra income.

5. Be a Virtual Assistant

Being a virtual assistant is another best business idea which you will find profitable if you have the required skill sets. A virtual assistant offers services such as email organization, bookkeeping, social media scheduling, and other relevant services. The best part of being a virtual assistant is that you get to work online from home and for as many clients as possible.

6. Event Planner

This should go well with you if you have good organization and communication skills. With this in place, you will be a force to be reckoned with in the event planning industry and this will attract more clients to you.

7. Home Cleaning Service

This might seem like offering an odd job. But if you don’t mind and you enjoy cleaning, this will pay handsomely in the long-run. Rendering home cleaning services doesn’t require any capital, neither does it require an office space.

8. Social Media Influencer

Social media platforms are another business avenue for those who know exactly how to make use of it the right way. You can build your social media account and end up becoming a social media influencer. With this, you will be able to make money by helping brands to promote their products and services.

9. Photography

If you have the required skill, you can also photography services for people holding an event or take portrait pictures for individuals.

10. Courier

Here is another business idea that you might want to consider. What you will simply be doing here is to help clients deliver their packages to a specific destination. You won’t be needing to expect to make this work, so you might want to consider getting started this.

Starting a small business shouldn’t be difficult anymore with all the ideas shared above. All you need to do is choose one that you are quite comfortable with and organize all you need to get started.

start how to business without invstment

How to Start a Business without any Investment

Starting a business without investment can be quite overwhelming and discouraging. However, that shouldn’t make you back down and bury that bright idea of yours. There are several ways to start a business without investment and right here, we will be sharing all you need to know about how to get this done.

With the recent statistics of about millions of small start-ups in the US, this might seem rather impossible to start a business without investment and compete with the existing businesses. You need to understand the fact that this is possible, all you need is good business idea, confidence and you need every other thing that we will be sharing with you right here.

Here is a Checklist for Starting a Business Without Investments

1. Start By Retaining Your Present Job

When it comes to starting a business, you need a steady flow of income because there is a high tendency of you losing some amount of money at the initial stage. Therefore, you should keep your current job while you practicalize your business idea.

Although you will need to work harder and spend extra working hours to balance up the two. But in no time, you will get to balance things up and be able to haha a smooth transition from being an employee to an employer.

2. Develop Your Business Idea

Thinking of a business idea is just a single phase of your entrepreneurial journey. For your business to succeed, you need to develop your business idea and groom into becoming a fine piece of art that will catch the attention of potential investors and also clients or customers.

To flesh out this business idea of yours, you need to ask yourself certain questions. These include; What value is my business idea bringing to the table? Is my business idea unique enough to stand out? Is my idea of solving a major problem. The answers you will get will clearly show your business idea strength and weakness.

3. Analyze Your Target Market & Challenges

You having a good business idea doesn’t mean that you won’t face challenges or have competitors. For your business to be a Victor, you have to make plans ahead by knowing what you are up against and what is currently ongoing in your target market. Another thing here is that potential investors will want to know about this. Which means you have to understand this better than anyone else. 

4. Take Advantage Of Crowdfunding Platforms and Network With People

If your business idea is good enough and you wish to start a business without investment, this is exactly what you need.  By exploring crowdfunding platforms and networking with people by attending events in line with your business idea, you will be able to expose your idea to the world and have people come on board to invest.

5. Give It A Trial

Every big enterprise started with a trial. Doing the same allows you to test run your business idea on a smaller scale. With this, you will be able to figure out areas that need adjustments and how to fix them. Technical mistakes at better made at the initial stage or smaller scales than on a large scale.

More so, while doing this try as much as possible to gather feedback from people and look to get experts’ opinions. This will save you from a lot of crises as a result of ignorance.

6. Secure A Small Business Loan To Kick-start

Lastly, you can go ahead to secure a small business loan If you think you must do so. But you need to ensure that servicing this business loan won’t ruin your business in the long-run.

Although investments have a crucial role to play when it comes to establishing a business. But with the checklist above, you should be able to get started with an investment to back up your business plan.