Technology trends are always evolving, and 2020 is no different with Software as a Solution (SaaS) experiencing explosive growth this year due to the digital transformation that’s characterized every single industry. SaaS is a delivery model used globally for everything from cloud services to data management with Coherent Market Insights projecting that profits in this booming tech sector could reach 114.6 billion USD in 2021. In the last 12 months, many SaaS companies grew even more quickly than expected due to the monumental shifts tied to the global pandemic. From remote work to video conferencing and scaling eCommerce infrastructure overnight, 2020 is a pivotal year in the arc of the SaaS sector.
One area of SaaS that’s been growing steadily in the last few years is bulk messaging with artificial intelligence (AI). Due to its increased accuracy and ability to streamline business communications, it’s now the go-to across industries for effective and efficient bulk messaging. Many organizations struggle to keep up with business communications, whether it’s for prospective customers, administrative outreach, or mailing lists, so the agile characteristics of bulk messaging SaaS are fundamentally important.
Moreover, bulk messaging with AI enables round-the-clock replies with chatbots and text message scheduled reminders, ensuring organizations can be converting sales or supporting stakeholders at all times. This has the added benefit of freeing overloaded staff for higher-level tasks which results in dynamic resource gains all with the capacity for a serious return on the investment in the specific SaaS. It’s no wonder then that Businesswire reported that for the 2019 – 2027 period the bulk SMS sub-sector alone is projected to exhibit a compound annual growth rate (CAGR) of 7.2%!
The infographic below explores the bulk messaging with AI tech niche in more detail and is designed as a resource for businesses and organizations of all sizes to learn more about how this SaaS can be used for better communications outcomes. In developing this graphic, ‘How to Boost Your Bulk Messaging with AI’, Cadoo analyzed the specific functions of AI and how they benefit business processes for effective, accurate communications. The embedded graphic goes into more detail with relevant statistics and expert opinions for bulk messaging insights that can be applied in a range of industries in 2020 and beyond.