We all want our businesses to thrive, evolve, and shine in our respective markets. The quality and efficiency of our employees make a difference as to whether the business rises or falls. Let us show you how you can make them better. Failure is not an option. That is what you probably tell yourself every…
Videos are an incredible tool in the hand of a digital marketer. 89% of video marketers claim to have a good ROI from their videos. This is because videos are highly engaging, easy to consume, and much more shareable on social media. For businesses, they present a unique opportunity to get the ears of their…
Effective data management, oriented to meet client requirements, has become a daunting task for companies of all sizes. This is primarily due to the massive amount of information generated when interacting with users. Fortunately, there are smart procedures to overcome these challenges and turn them into new opportunities. One of the most revolutionary ways this…
Writing a standout product description is the quickest way to convert website visitors into buyers, but it’s not as simple as it may seem. Although product-related content is mostly brief and concise, it doesn’t make the task any less challenging, especially if you are not a professional copywriter. However, there are a few general rules…
Future-proofing is an essential part of any business and if not compensated for, it’s safe to say failure is an inevitability. Companies should always plan for the worst possible outcome, and with the world caught up in the midst of a global pandemic at present, many businesses simply can’t adapt to the ever-changing landscape surrounding…
Extended periods of anxiety or stress can lead to an occupational phenomenon called burnout. This condition can cause feelings of lasting frustration and decreases in motivation that can destroy productivity and overall satisfaction, especially in business owners. Entrepreneurs are uniquely affected by burnout because of the long hours and high stress that starting and running…
If you an entrepreneur or a business owner, the hustle of running a business is not unknown to you. To run an organisation smoothly, you need active coordination between all the resources. This includes human resources too. Managing your office employees can be a tricky undertaking. In fact, it can be much more demanding than…
What is Catalog Marketing? Catalog Marketing is a method of direct selling/marketing used by business to group many items in a printed copy or an online store in which consumers can order their products rather than going to the shop. In a retail catalog, products from several vendors or several products from the same vendor…
Women’s labour force participation in the United States has increased over the last few decades. In 1950, only 33.9% of women aged 16+ years worked outside their homes. In 2013, 57.2% of women in the same age group were working outside their homes according to a report published by the US Bureau of Labor Statistics….
Learn how you can use influencer marketing to refresh your hotel’s online marketing strategy in 2020. What Is A Social Media Influencer? An “influencer” is a term used to describe a prominent figure on social media who has a large number of followers. Influencers make unique written, photographic or video content that they then share…